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Improving Online Visibility and Search Engine Rankings for Ideal Visas, a Visa Consultancy Service in Pune

The Client Ideal Visas is a leading visa consultancy service provider based in Pune, India. They assist clients with various types of visa applications, including Dependent Visas, US Visas, E-Visas, H1B Visas, and more.

The Challenge Despite being in the visa consultancy business for several years, Ideal Visas struggled to gain online visibility and attract new clients through their website. Their website traffic was meager, ranging from 10-50 visitors per month, and their target keywords had poor rankings on search engines.

The SEO Strategy Ideal Visas approached us to improve their online presence and drive more organic traffic to their website. We implemented a comprehensive SEO strategy, focusing on the following areas:

  • On-Page Optimization: We optimized the website’s content, titles, meta descriptions, and headings to include relevant keywords for their target services and location. This included optimizing for keywords like “Dependent Visa Consultant in Pune,” “US Visa Agents in Pune,” “E Visa Services in Pune,” “USA Visa Consultant in Pune,” “H1B Consultants in Pune,” and “H1 Visa Consultant in Pune.”
  • Content Creation: We developed a content marketing strategy and created informative blog posts, service pages, and guides related to various visa types, application processes, and requirements. This helped establish Ideal Visas as a trusted authority in the visa consultancy industry.
  • Local SEO: We optimized the website for local search by claiming and optimizing their Google My Business listing, building local citations, and obtaining customer reviews
  • Technical SEO: We addressed technical issues such as website speed, mobile-friendliness, and crawlability to improve the website’s search engine performance.
  • Backlink Building: Our team implemented a strategic backlink building campaign, acquiring high-quality backlinks from relevant websites to improve the website’s authority and search engine rankings.

Result Success

The Results After implementing our SEO strategy, Ideal Visas saw remarkable improvements in their online visibility and organic traffic:

Increased organic traffic by over 500%, reaching 250+ visitors per month.

Achieved top rankings on Google’s first page for 95% of their target keywords.

Gained a steady stream of high-quality leads and new clients from their optimized website.

Increased brand awareness and established themselves as a trusted authority in the visa consultancy industry.