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SEO Success Story: Cutek Circuits Elevates Global Visibility in Industrial Keyboard Manufacturing

Client: Cutek Circuits https://www.cutekcircuits.com/
Industry: Manufacturing – Electronic Input Devices (Keyboards, Keypads, Switches)

Cutek Circuits, a Pune-based OEM specialising in custom-built sealed keyboards, membrane keypads and capacitive keyboards, has achieved outstanding success online thanks to a targeted SEO campaign. By focusing on high-intent industrial and manufacturing-related keywords, we boosted the company’s visibility, drove quality leads from global markets, and established the brand as a trusted specialist in industrial input solutions. 

Keywords Targeted

Our SEO campaign focused on the following keywords:
  • Industrial membrane keypad manufacturer india
  • Capacitive keyboard supplier india
  • Sealed keyboard manufacturer pune
  • Custom pcb keyboard india export
  • Illuminated keypad manufacturer india
  • Rugged keyboard solutions industrial automation
  • Medical grade membrane switch supplier india
  • Defence keyboards india manufacturer
  • Metal dome keypad manufacturer india

For the targeted keywords, Cutek Circuits has achieved strong search engine performance, demonstrating the effectiveness of our full-funnel SEO strategy.

  • Keyword Research & Analysis
    We conducted comprehensive research to identify high-intent B2B keywords with relevance to custom manufacturing, export markets and industry-specific applications (industrial automation, defense, healthcare). The focus was on keywords with buying intent and upstream interest (design-in, OEM sourcing).
  • On-Page Optimization
    We optimised each web page with targeted titles, meta descriptions, H1/H2 headings, keyword-rich content and clear calls-to-action aligned with user intent (e.g., “Request a quote”, “Custom keyboard design”). The content emphasised Cutek’s manufacturing capabilities, industry certifications, export readiness and product range.
  • Content Creation
    We developed authoritative content aimed at decision-makers — blog posts and service pages such as “Advantages of Sealed Keyboards for Industrial Automation”, “How to Choose a Membrane Keypad for Medical Equipment”, and “Exporting Rugged Keyboards from India: What OEMs Should Know”. These positioned Cutek as a thought-leader in its niche.
  • Technical SEO
    We improved website speed, mobile responsiveness, and site structure. Schema markup (such as Organization, Product, FAQ) was implemented to improve visibility in search features. The site architecture was updated to enhance crawlability and user-experience.
  • Local & Export Market SEO
    While Cutek is based in Pune, the target market spans global B2B. We optimized for local presence (Pune, India) and export oriented search queries (e.g., “industrial keypad manufacturer India export”) to capture international buyers. We ensured accurate NAP, local listings and cross-border keywords.
  • Link Building
    We executed a targeted link-building campaign securing high-quality backlinks from relevant manufacturing directories, industrial automation blogs, electronics trade sites, and export-industry portals — boosting domain authority and organic ranking strength.

Result Success

Our SEO efforts delivered impressive outcomes for Cutek Circuits: 

First-Page Rankings: The website now appears on Google’s first page for a high percentage of the targeted B2B manufacturing keywords (many ranking in the top 3).

Increased Organic Traffic: The site has experienced strong growth in monthly organic visitors from relevant industrial sourcing queries (exact growth % to be inserted).

High-Quality Leads & Export Inquiries: The optimized website is driving a steady stream of inbound inquiries from OEMs, system integrators and export buyers for sealed keyboards, capacitive keypads and custom input devices.

Enhanced Brand Authority: Cutek Circuits is now recognised as a trusted manufacturer of rugged and custom keyboards in both Indian and global industrial automation sectors.

Impact Success

Thanks to improved online visibility, Cutek Circuits has achieved:

Expanded reach into export markets and international OEM sourcing

Strengthened credibility in the manufacturing niche of sealed and custom keyboards

Clear differentiation from competitors by positioning as an expert in industrial input-solutions

Conclusion

Our strategic, data-driven SEO programme has successfully elevated Cutek Circuits’ online presence, driving relevant traffic, qualified leads and brand authority in a competitive B2B manufacturing domain. By aligning manufacturing-specific content with sourcing intent, optimizing technical and export-oriented SEO elements, and building authority through links, the company now enjoys stronger global visibility and inbound opportunities.

If you’re looking to achieve similar SEO success in a niche industrial domain, let’s collaborate to craft a targeted strategy that positions your company at the top of search results and leads the market.

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